Senior Product Designer
Adrián Pedraza.
I get rid of complexity so you can build. Systems thinking, strategic design and a front-end background help me do so.
Scroll to workSelected Work
4 case studiesRevamping a Job Posting Flow
Redesigned a declining job posting experience end-to-end, reducing drop-off, increasing engagement by 28%, and tripling bundle inquiries.
From UI Toolkit to Design System
Grew an ad-hoc UI library into a structured design system that brought consistency, speed, and a shared design language to a fragmented product.
Design Process at Devex
Led a full redesign of how a product team approaches design, from scattered workflows to a structured, research-informed process.
Helping a Finance Team Speed Up
0-to-1 design of a wholesale billing tool that let a 2-person team handle 220,000+ monthly orders, up from 80,000, with fewer incidents.
What people say
His ability to bridge UX/UI with development is rare... Any team looking for a strategic, technically savvy UX/UI leader would be lucky to have him!
— Raquel, Product Manager
Adri has been the driving force behind our design system, simplifying workflows and creating reusable components that make the platform more cohesive and scalable.
— Xavi, Product Owner
Adrian took ownership of the design process, implementing systems that improved the efficiency of design work both internally and externally.
— Sally, Project Manager
Working with Adri was always easy and smooth... He struck a great balance between design and development, with a practical approach that kept things moving.
— Santi, Front-end Engineer